HEY FRIEND
YOU NEED THIS FREE THING NOW
Use this paragraph to describe what your free thing does to help people solve a problem that they are having.
THE SOLUTION TO YOUR PROBLEM
Short line to tell people that they will receive your free thing and why they will benefit from having it.
WHAT’S INSIDE THE GUIDE?
DESCRIBED IN A NUTSHELL
Detail what exactly they get with your free thing, to manage expectations.
Highlight the benefits of having it, ie. how it addresses a common pain point, how it will save them time / stress / money, that it’s secret insider information, etc.